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16. Advantages: Developing what makes you special & cool - PDF & VIDEO
2 Lessons $4.97
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17. Disadvantages: How do you “measure up” to the competition - PDF & VIDEO
2 Lessons $4.97
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18. Demographics: Objective criteria of your customers or prospective customers - PDF & VIDEO
2 Lessons $4.97
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19. Psychographics: Psychological indicators of your customers - PDF & VIDEO
2 Lessons $4.97
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20. Cultural Graphics: Each “culture” requires a different approach and language - PDF & VIDEO
2 Lessons $4.97
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21. Temporal Graphics: The “timing” of when your customers buy from you - PDF & VIDEO
2 Lessons $4.97