“It is always a pleasure to share with others how amazing every experience working with you is. I like to call it the best tool kit. It has professionalism, extensive business knowledge, smarts, patience, and the ability to encourage and of course the best humor one could buy.” Ade

13 Business Success Modules

144 Pages



BUSINESS PLANS “Business Development Modules & Lesson Plans”

                              From “Business Plans” to “Financial Freedom”



How “Business Smart” are you: Can you Help “Jack & Giant”?          Page: 10

          “Stretch Your Business Mind”                                                    Page: 13

13. Plans: Understanding the Structure of a Business Plan

          Goals, Strategies, Tactics                                                             Page: 14

25. Visibility: To play successfully, you must first be seen

          Presence, Energy, Graphics                                                         Page: 22

26. Integrity: Being recognized for a shared set of values

          Upside, Inside, Between                                                              Page: 30

27. Credibility: Being perceived as doing what you say you will do

          Reliability, predictability, Trust                                                   Page: 38


39. Services: Those services you offer to solve the clients’ “IPN”

          Clients, Relationship, Improvement                                            Page: 46

40. Solutions: The systems & strategies you offer to eliminate the clients’ “IPN”

          Resolution, Benefits, Perception                                                  Page: 54

How “Business Smart” are you: Can You Help “Sand Sour”?          Page: 62

          “Stretch Your Business Mind”                                                    Page: 65

53. Opportunity: A compelling message to a Targeted Audience          Page: 66

          Benefits, Perception, Arena

66. Meetings: Getting a check, another meeting, or curiosity or pain          Page: 74

          Money, Meeting, Curiosity

80. Action: Stating clearly what you want them to do “next”                Page: 82

          Response, Acceptance, Exchange

                    Steps to Implementing a “Call to Action” Plan                 Page: 90

92. Internet Strategies: Understanding ballet while rafting on a category 5 river

          Optimization, E-Commerce, Strategy                                          Page: 92

93. Social Networks: People will buy from those who have visibility & credibility

          Online, Reputation, Community                                                  Page: 100

106. Love: It is only through truth, freedom, grace, & love that we find peace

          Grace, Forgiveness, Blessing                                                       Page: 108

120. Financial Freedom: How Financial security will allow you to do what

          Peace, Happiness, Joy                                                                 Page: 116


How “Business Smart” are you: Can you help The Prodigal Son?          Page: 124

          “Stretch Your Business Mind”                                                    Page: 127

Table of Contents for Volume One, Volume Two, Volume Three:          Page: 128 


Course Curriculum

  • 1

    How to use this template

    • 2020 Business Blueprint For Success Workbook #18 PLANS

About the instructor

Senior Instructor

Shawn Jackson

Shawn R. JacksonBusiness Development ConsultantShawnJackson @BusinessBlueprintSuccess.com Mr. Jackson is a highly accomplished and results oriented Attorney & Instructor with over thirty years of broad-based sales/business development and marketing experience. He consistently receives excellent responses and results. His exceptional analytic, planning and organizational abilities coupled with excellent leadership, presentation and interpersonal skills and a dedicated work ethic creates an opportunity for businesses to grow and prosper. BUSINESS DEVELOPMENT ATTORNEY - 18 YearsHis experience includes consulting and transactional business development both in private practice and with various Community Chambers. His private practice includes business development and compliance issues for general corporations, close corporations and Limited Liability Companies. He has assisted multiple clients on legal formation, compliance and business structure, systemic development, strategic business growth and both National & International negotiations. Incorporation Startups including “C” Corps, “S” Corps & LLC’s Transactional Business Law, Intellectual Property, Contracts Contract Disputes, Real Estate Disputes Law and Business Development Center Alternative Dispute Resolution Empire Law School (cum laude) BUSINESS OWNER - 38 YearsHe has developed successful businesses for over 30 years with in-depth experience in manufacturing, retail and employee development skills. He is an astute, results-oriented leader with proven success in managing retail teams and achieving profitability within 90 days of the commencement of the venture. Owned & Operated Wholesale/Retail/Manufacturing Businesses since 1975. Developed Successful Business Teams Sales Training & Business Development for National Manufacturer Board of Directors: Rohnert Park Chamber of Commerce"It is not often that I feel compelled to send a message of thanks to someone who has done a service for me, but I feel that you have really stepped up and gave more than what was expected throughout the process…. You were patient, compassionate, and professional. Thank you!" BUSINESS DEVELOPMENT CONSULTANT - 28 YearsMr. Jackson formulates and executes sales strategies, business plans, and marketing programs that are responsive to a rapidly-changing market. His efforts have focused on market expansion campaigns, product launches and account penetration. He has extensive expertise in consultative sales development and presentation of complex programs, products and solutions.  Written, Designed and Implemented multiple Business Plans Instructor (Contracts, Business Organizations & Negotiation) Designed & Implemented multiple Systemic & Strategic Marketing Plans. Worked with the Target Corporation and Vendors for nationwide expansion. National and International Business Contract Development & Negotiation Worked with National Animal Rights Non-Profit Organization NEGOTIATOR - 30 YearsMr. Jackson has a demonstrated history of sound judgment and effective decision-making abilities with a distinction for managing high-level negotiations among senior management and achieving mutual and workable solutions to complex problems and profitable projects.  Negotiated multiple Licensor/Licensee Contracts in the United States. Negotiated Contracts with Principals in South Africa, United Kingdom.Hong Kong, Beijing, Belgium, Canada and the United Arab Emirates. Negotiated Intellectual Property Agreements with national companies EXPERIENCED INSTRUCTOR - 20 YearsHe consistently receives the highest marks from students and fellow instructors. He provides a dynamic and interactive class with substantial class participation. Mr. Jackson understands that students will absorb and apply more education when they can see it, hear it, feel it and speak it. He also understands that education is, in part, entertainment, so humor is an important part of teaching.  Business Development Training (a 7 week course and a 12 week course) Workshop Instructor “Today’s Business Law”, “Negotiation Strategies for Success”, “Choosing your Legal Entity” Business Development Trainer; teaching entrepreneurs to be more successful.

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